“The Frank IT Change Kit enabled IT to go from
dull and drab to fresh and fun.”
- IT Portfolio Manager, Medica


Why multiple themes?

Each company culture and internal brand is unique. That’s why every Frank IT Change Kit communication module is available in four themes – from conversational to more conservative – developed by award-winning Art Directors, Designers and Copywriters. All to speak directly to employees in their language. All to accelerate engagement and adoption. All ready to go.




Frank customers choose their theme with these goals in mind:


1) Align to an Internal Brand: If an organization has established internal brand standards, customers choose a theme that most-closely aligns to that look and feel. Even more: as all files are completely editable in Microsoft PowerPoint and Word, there's always direct control to insert logos, corporate colors, images or fonts.
 

2) Create a New Project or Department Voice: Sometimes, Frank customers have a project that needs to really stand out. Good news: choosing a theme that's different from standard corporate communications is easy to do.


3) Build Consistency: Either way, Frank IT Change Kit customers love that each theme helps build a consistent “voice” with IT and digital communications. Review the themes below. Choose based on need or requirement. And get started today.







“Frank Talk” Theme: Conversational & Fresh

Campaign cuts through the clutter and connects with leaders, managers & employees at an open, honest level. Attention-getting photos on stark, white background stand out.

 

Examples for It's Time Theme

“It’s Time” Theme: Corporate … but Fun

Campaign stresses that change is not just about having a shinier object, it’s about benefits for employees. Refreshing photos complete the campaign.
 

Examples for Imagine Theme

“Imagine” Theme: Creative & Future-Focused

A campaign that truly envisions, “What can we become if we change?” Imaginative drawings incorporated with photography highlights a new vision. 

“Illustration” Theme: Cheerful & Friendly

The campaign is all about moving your organization into the modern age – while having some fun. Illustrations convey messages clearly.







What do customers love most about the themes? The ready-to-go creativity.


Smart, Creative Designs: Don't build internal IT campaigns from scratch. The Frank IT Change Kit is a professionally designed communications resource at your fingertips. All created by award-winning Art Directors and DesignersAll ready-made. All at a fraction of the cost & time of building from scratch.

 

Eye-Catching Imagery: High-impact images – each handpicked to suit each design and campaign – are included with each Kit purchase. No wasting time searching for the right image or dealing with stock image contracts. It's all right here: great imagery plus the photo usage license is automatically included. Easy.


Messaging that Connects: All modules are professionally written by award-winning Copywriters to connect with employees, cut through the clutter and give IT projects the attention they deserve. Moving past IT acronyms and tech speak, each piece motivates behavior change based in principles of consumer marketing and best-practice employee engagement processes.